Cartoon Inspired Makeup is for Grown-Ups too! NEW PixiGlow at Target

by Amelia Old
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According to today’s New York Times’ Skin Deep column, cartoon inspired makeup not only appeals to tweens but to grown women. Past limited-edition cartoon inspired cosmetic lines such as Wonder Woman for MAC and Too Faced Smurfette collection have given women a tinge of childhood lightheartedness with a pretty, sophisticated all grown up look.


 Right on trend, Pixi creator and Target beauty design partner Petra Strand has teamed with The Walt Disney Co. to design the limited-edition PixiGlow collection available exclusively at Target. Inspired by Disney’s most iconic fairy, Tinker Bell, Petra worked closely with Disney character artist John Quinn in a unique collaboration. Together they re-imagined the Tinker Bell of childhood memories into a vintage-inspired beauty who will appeal to women of all ages.Petra shares, “In collaboration with Disney, we created a unique Tinker Bell collection that captures the fresh-faced, glowing, and timeless beauty of both a Disney icon and the Pixi brand by reinforcing that makeup simply enhances and perfects your natural.” Ranging in price from $8.00 to $34.00, the PixiGlow collection will launch on on January 29 and in all Target stores in March.

The PixiGlow collection offers six color cosmetics, available exclusively at Target:

o        Catching Shadows Crayon ($18.00) – a waterproof cream-to-powder eye crayon

o        Fairy Dust ($14.00) – a glimmering loose dust that can be used on skin, eyes or even lips

o        Fairy Face Palette ($34.00) – A “whole face in a case,” this universally flattering palette includes 5 eye shadows, 3 color blush palette, 5 lip creams and applicators

o        Magic Tink Tint ($16.00) – a nourishing gel crayon that tints your lips, reacting to your lips’ pH level to deliver a perfectly personalized pink tint

o        Straight On ‘til Morning Liner ($15.00) – an intense waterproof pencil liner in an enchanting deep green hue and pure peek-a-boo glitter

o        Pirouette Pink Nail Colour ($8.00) – a bright pink nail lacquer with just a touch of shimmer

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